The travel industry is all about being on the go. If digital travel brands want to keep up with the demands of their high-paced users, their apps must be top-notch - no matter where in the world the users may be. Developers in the travel industry face a unique set of challenges. In addition to speed, precision and security, apps need to be properly localized for the specific region the user is in. Is the currency and language right? Are you using correct idioms and formatting? If you want to build a base of returning users, you need to please them the first time, and every time. Don't fall victim to common travel app challenges.