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3 Ways Banks Can Cash in with Crowdtesting

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11% of consumers left their banks last year for virtual institutions

Customers are looking for an all-in-one solution that emphasizes cost, convenience, seamless mobile applications and improved online channels — and they won’t stop until they find the right solution. Whether they’re leaving for virtual banks or staying with traditional institutions, customers desire the power to access their bank anywhere, at any time, and are determined to find the corporations that can provide it.

Within this complex landscape lies opportunity. For retail banks, providing a sound omnichannel experience is their only way forward, as easy online payments, quick balance checks, and simplified customer support are now the expectation for customers. Here are three ways you can get started.


WHAT YOU'LL LEARN:

  • Why consumers leave banks for other institutions
  • The importance of focusing on omnichannel
  • How implementing a holistic digital testing strategy leads to brand loyalty

LEADING COMPANIES UNDERSTAND DIGITAL EXPERIENCE



Applause is the worldwide leader in enabling digital quality. With the Product Excellence Platform, Applause provides a harmonized approach to quality that drastically improves testing coverage, reduces costs and speeds time-to-market for websites, mobile apps, IoT and in-store experiences.