4 Challenges Digital Payments Create And How To Address Them

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At the center of every shopping experience is the payment process

The way that brands connect their products and services to their customers, and in turn receive their payments, is the foundation upon which shopping is built. Digital payments, both online and in-store, are transforming that foundation.

While offering digital payment options has the potential to simplify life for customers and increase conversion rates, they are creating an additional layer of complexity that is challenging to keep up with.

THIS FREE EBOOK COVERS:

How to deliver the payment experience your customers expect
How to select the right variety of mobile payment offerings
How to ensure payments are successful for every transaction

LEADING COMPANIES UNDERSTAND DIGITAL EXPERIENCE

Applause is the worldwide leader in enabling digital quality. With the Product Excellence Platform, Applause provides a harmonized approach to quality that drastically improves testing coverage, reduces costs and speeds time-to-market for websites, mobile apps, IoT and in-store experiences.