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Banks that want to continue to gain and retain loyal customers must make it easier to bank with them. Today's customer journey includes both the customer experience at local branches as well as their experience interacting with digital products. Discover these five tips for positioning your digital channels strategically in a way that removes friction.
Applause is the worldwide leader in enabling digital quality. With the Product Excellence Platform, Applause provides a harmonized approach to quality that drastically improves testing coverage, reduces costs and speeds time-to-market for websites, mobile apps, IoT and in-store experiences.