Join us on September 17th, at 5pm CET

Innovation in product management & Digital performance

Register Today

DigitalXChange Live is open to anyone who has a passion for product and for digital transformation and technology. With guests from the BBC, Klarna, Groupon, Financial Times, British Telecom, N26, Revolut, Google, Facebook, Aviva, Deezer and many more, we do our best to delight the product community all around the world. Join our live sessions to learn from product and digital thought leaders and grow.

After organizing DigitalXChange events in 17 cities across Europe and being nominated by B2B Marketing association for the best live event, we wanted to bring it into the digital world to give access to more product aficionados, no matter where they are.

During this session, Remko Vermeulen (VP of Product at Telefonica Alpha) will talk about "Innovation lessons for PMs. Do's and Donts" while Vanja Mlaco (Global Head of Digital Performance at AkzoNobel) will talk about "Digital performance and how to cope with it in a big corporation?"


  • To become a better PM or/and to get inspired. This is a great way to be up to date and learn best practices from fantastic product leaders from different industries.
  • Not all who wander are lost: we are currently putting together a job board with (product) career opportunities at companies around Europe. (If you're looking to hire, we could promote the job opening just drop us an email at [email protected])


Vanja Mlaco

Vanja Mlaco

• Global Head of Digital Performance • AkzoNobel

Vanja Mlaco is the Global Head of Digital Performance at AkzoNobel. Next to asking questions, he likes questioning answers the most. His team uses data for the combined effort of creating the best customer experience possible and giving our own teams guidance and steering. Vanja has more than ten years of experience in all kinds of digital like e-commerce, voice and mobile experiences with Air France - KLM's Transavia. 

Remko Vermeulen

Remko Vermeulen

• VP of Product • Telefonica Alpha

Remko Vermeulen is the VP of Product at Telefonica Alpha, Telefonica's innovation/moonshot factory. He is passionate about creating new companies, products and services integrating the best scientific research, user insights, design and development to get the best products and services with cross disciplinary teams using lean startup, service design and design thinking. Before Telefonica, Remko spent more than 10 years with companies like Renault, Wallpaper, Financial times, Warner Brothers, British Council and Electrolux Italy. Besides work, he is passionate about sailing, kitesurfing and modern art. 

Applause empowers leading brands to deliver flawless digital experiences for their customers on any device, in every location. The company’s testing, customer feedback and research solutions enable businesses to delight customers, drive topline revenue and innovate faster. To learn more, visit us at: www.applause.com