Ensuring an Effective Onboarding Experience: Test for Customer Success

It’s hard work to win new customers. Is your company spending as much effort evaluating how to provide the most effective onboarding experience? All too often, obstacles prevent people from setting up accounts, signing up for services or using the products they’ve purchased. Creating a seamless experience matters even more in the age of digital delivery, where customers frequently interact with your products, websites and apps with little or no guidance from your staff. Join the webinar with Applause Principal Solutions Engineer Carlton Retland to learn how to remove friction and get your new customers off to a smooth start.

WHAT YOU'LL LEARN:

• Why it’s crucial to get the onboarding customer journey right
  
• Common friction points for new customers across different industries
  
• Ways to effectively test new customers’ experiences with your brand
  

Speakers

Carlton Retland

• Principal Solutions Engineer • Applause

Carlton is the Principal Solutions Engineer for Applause’s Customer Journey Testing solution. Carlton works closely with organizations to understand their customer journey maps and understand how Applause can help them test their customer journeys across multiple touchpoints. Carlton is based in Washington D.C. and has been with Applause since 2016.

Applause is the worldwide leader in crowdsourced digital quality testing. With testers available on-demand around the globe, Applause provides brands with a full suite of testing and feedback capabilities. This approach drastically improves testing coverage, eliminates the limitations of offshoring and traditional QA labs, and speeds up time-to-market.