Applause
EBOOK

HOW DIGITIZATION CAN REMOVE FRICTION FROM THE INSURANCE EXPERIENCE

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FOR MOST PEOPLE, INSURANCE IS JUST PART AND PARCEL OF MODERN LIFE

While insurance is often viewed as an ‘old school’ business rather than innovative, the simple truth is that the digital economy has raised the bar in terms of how customers want to interact with their insurance company. So, how can companies make certain that the underlying business of insurance mirror the digital experiences that customers have come to expect from other market sectors?

Digital is the key to customer experience and the future of the insurance industry. Before rushing into a technology solution, digital executives must build a solid foundation for their digitization strategy and programs.


THIS FREE EBOOK COVERS

  • How to understand what your customers value
  • How to make digital insurance experiences simple that follows customer journeys
  • How to design an experience for real, everyday people

LEADING COMPANIES UNDERSTAND DIGITAL EXPERIENCE

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Applause is the worldwide leader in crowdsourced digital quality testing. With 400,000+ testers available on-demand around the globe, Applause provides brands with a full suite of testing and feedback capabilities. This approach drastically improves testing coverage, eliminates the limitations of offshoring and traditional QA labs, and speeds up time-to-market.