The key to a successful hotel experience has long been held by the people who interact with you from every transactional touchpoint. However, the modern traveler is prioritizing a more digitally connected travel experience, opting for flexibility and convenience over human interaction.
As more travelers lean into mobile, the expectation is that they receive a seamless omnichannel experience – one that keeps them connected at all times and simplifies the common and time-consuming actions. Hotels that can’t deliver these high-quality digital experiences will quickly fall out of favor with travelers.
In this report, you will learn:
- Where hotels are falling short in the digital space
- Digital innovations that are improving the guest experience
- Why personalization is central to a digital presence
- How Applause can help hotels deliver seamless digital quality
Applause is the worldwide leader in crowdsourced digital quality testing. With 400,000+ testers available on-demand around the globe, Applause provides brands with a full suite of testing and feedback capabilities. This approach drastically improves testing coverage, eliminates the limitations of offshoring and traditional QA labs, and speeds up time-to-market.