Applause
E-Book

Improving Patient Engagement for Digital Health Consumers

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There are several avenues for healthcare organizations to engage with digital health consumers -- but do it wrong and patients won't be forgiving.

Digital healthcare is at a crossroads. Patients are increasingly interested in managing their own health and the corresponding exchange of information they have with providers and insurance payers. Organizations have been slowly improving their digital platforms for years, but haven’t kept up with other industries. These two factors require healthcare organizations to step up their commitment to digital properties.

As healthcare providers shift to a digital model, patients now expect the same high-quality experience that they receive from the digital leaders they use on a daily basis. In other words, when patients have a poor digital healthcare experience, they won’t return. In this ebook, learn how organizations can upgrade their digital health capabilities and keep patients engaged across multiple platforms.


WHAT YOU'LL LEARN

  • Changing patient expectations for digital healthcare
  • COVID-19’s impact on digital healthcare
  • Leveraging real-world insights from patients to improve digital experiences

LEADING COMPANIES PARTNER WITH APPLAUSE FOR DIGITAL SUCCESS



Applause is the worldwide leader in crowdsourced digital quality testing. With testers available on-demand around the globe, Applause provides brands with a full suite of testing and feedback capabilities. This approach drastically improves testing coverage, eliminates the limitations of offshoring and traditional QA labs, and speeds up time-to-market.