These new digital payment options create an opportunity for brands to not only reduce transaction friction and increase conversion rates, but also access consumers in markets where traditional payment methods are less accessible. Realizing these benefits starts with understanding the options available to consumers and then implementing them in a way that works.
Applause is the worldwide leader in enabling digital quality. With the Product Excellence Platform, Applause provides a harmonized approach to quality that drastically improves testing coverage, reduces costs and speeds time-to-market for websites, mobile apps, IoT and in-store experiences.