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Solving The Top 6 Mobile App Testing Challenges

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85% Of Consumers Will Abandon A Brand After A Bad Digital Experience

Consumers expect a seamless, high-quality experience in today’s mature app economy. They want brands to keep up with new technologies like geo-fencing and personalization, as well as the latest ecosystems like voice assistants and connected cars.

The cost of failure is high in QA. Time, money, and customer loyalty are all at risk when digital experiences don’t meet users’ expectations. The key to a flawless mobile app (and happy customers) is to employ a comprehensive testing approach; for most, a combination methodology is often the most desirable. Discover how to combat the top six mobile app testing challenges and find a solution that works for you.


WHAT YOU'LL LEARN:

  • The importance of matching testing to technology
  • How to test for global audiences
  • How to keep up with fast release cadences
  • How personalization impacts revenue

LEADING COMPANIES UNDERSTAND DIGITAL EXPERIENCE



Applause is the worldwide leader in enabling digital quality. With the Product Excellence Platform, Applause provides a harmonized approach to quality that drastically improves testing coverage, reduces costs and speeds time-to-market for websites, mobile apps, IoT and in-store experiences.