Voice is set to be the new mobile. Like smartphones did more than a decade ago, voice interfaces are changing the rules of when and how consumers interact with brands. By 2022, 55% of U.S. households will have at least one smart speaker.
How can organizations leverage this boom? Today, most are struggling to make voice a valuable part of their customer experience — only 6% of users remain active on a voice app in the second week after downloading it. To boot, more than 900 skills have a one-star rating in the Amazon store. These poor ratings are driving customers away, making it more difficult to gain customer loyalty.
As trusted Alexa testing providers, Applause and Bespoken have emerged as experts in voice testing. Watch the webinar to find out the keys to driving five-star skill ratings with in-the-wild testing and automation.
John is the founder and CEO of Bespoken, the leader in testing and monitoring for voice apps. The company has more than 2,000 developers using its software, and more than 1,000 apps being monitored. Bespoken is a recognized partner of Amazon and Google, and its team presents frequently at conferences, meetups and webinars. Team members love to talk about all things voice and are enthusiastic and active participants within the community. Prior to Bespoken, John worked for more than ten years in IoT and speech recognition. This experience informs Bespoken's product line and approach to the exciting, fast-growing voice space.
Emerson is a Tech Evangelist and Solution Architect for Applause. Since joining Applause in 2015, he has helped countless companies improve quality across every phase of the SDLC through a human-centric, community-driven approach to testing. Before Applause, Emerson worked for Borland, the Army Intelligence and Securities Command and the Army Research Lab. Outside of work, he enjoys cooking overly elaborate meals through science, adventure cycling and volunteering with the Boy Scouts of America.
Applause is the worldwide leader in enabling digital quality. With the Product Excellence Platform, Applause provides a harmonized approach to quality that drastically improves testing coverage, reduces costs and speeds time-to-market for websites, mobile apps, IoT and in-store experiences.