eBook: The Keys to Quality Curbside

WHY IS OMNICHANNEL SO IMPORTANT?

IDC found that shoppers who purchase from retailers through both online and in-store channels have a 30% higher LTV than those that only engage on one channel. Customer experience, specifically an end-to-end buyer's journey that flows across all channels, is becoming increasingly important for customer retention.

Curbside, or as some call it, on-the-go, is the latest touch point in the omnichannel adventure. Although still relativity new, big-name brands like McDonald's, CVS, Shake Shack, Target and more are beginning to focus on curbside delivery. Is your organization ready for this transformation?

WHAT YOU'LL LEARN:

The impact curbside can have on your business
How to ensure your digital experience is ready for curbside
How to ensure your operations are ready for curbside
How to understand what users want in an omnichannel experience

LEADING COMPANIES UNDERSTAND DIGITAL EXPERIENCE

Applause is the global leader in managed software testing services. Through AI, automation and the world’s largest independent testing community, we help enterprises validate every aspect of their digital experiences at scale. Top brands trust Applause for end-to-end expertise and end-user insights on demand, to accelerate functional testing, AI evaluation, accessibility testing, payment testing and more.