The number of IoT devices available is skyrocketing... and so are customer expectations. Connected devices need to operate in ever more complex scenarios, demanding more thorough quality testing.
Do your devices deliver seamless interconnectivity in a variety of settings? At the end of the day, it either all works or none of it works. If you miss the weak link, customers are quick to abandon your product --- and take others with them via poor reviews and reputation. End-to-end real-world testing is the only way to guarantee IoT devices work correctly and ensure customer delight.